- Rookie Project
- ESG Pavilion
- Build-Up Showcase (Forena Zone)
- New Character IP Promotion Zone (IP Basecamp)
- K-wave IP Pavilion
- KOCCA Consulting Booth
Overview
- OverviewThis special exhibition zone showcases products born from the fusion of Hallyu (Korean Wave) IPs—such as K-pop, K-dramas, and K-variety shows—with consumer goods and service
- About The pavilion is organized into four themed zones: School Zone, Kids Zone, Living Zone, and Experience Zone, highlighting how K-Wave IPs integrate into daily life.
- Key Programs
- 1. QR codes linked to online shopping platforms for featured products
- 2. Quest Tour: Explore the pavilion and collect rewards
- 3. Hands-on activities: Make your own can badge and grip tok
- *Program details are subject to change.
Location
- LocationA 027
Booth Design
*Design details are subject to change.
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